The Domestos game island was designed and executed in 2024 (1403 in the Iranian calendar) by Tarh Ideh Company for a creative promotion of Unilever’s cleaning products. This campaign provided an engaging and interactive experience, creating unique and memorable moments for the audience. Players, using a laser gun designed to resemble the Domestos cleaner, had to target germs, turning each shot into a lively and fun experience. The purpose of this game was to increase awareness and understanding of Domestos products and their uses, create an entertaining experience, and encourage customers to purchase the products.
